When was the last time you changed the privacy settings on your Facebook page? Updating these settings is something you should do regularly, for yourself and for your business, especially now that Facebook has changed its platform. Again. The changes came about because of the data breach of 87 million read more

Google Ads is by far one of the most potent and truly effective forms of online advertising used by businesses around the world—big or small. Google’s ad network allows businesses to reach their customers using highly robust targeting options which allow marketers to deliver valuable products and services to carefully read more

In today’s digital landscape, nearly anyone can design and run a website, but not everyone succeeds at making their website truly effective. A website is much more than just pretty pictures and text—it requires strategic planning, well-crafted content, and seamless functionality to stand out from the competition, especially for industries read more

You’re on a mission. You’ve even imagined your campaign’s gone viral. If only that could come true. Having the right plan in place is going to help. So, let’s get organized. Follow our top four tips and you’ll be well on the way to giving your social media campaign strategy your read more

2019 is finally here. Are you prepared to stay ahead of the curve as far as your SEO marketing strategy goes? 2018 was the year for going mobile and bulking up on serious link juice. These practices will still hold great merit this year. If you haven’t made use of read more

As any digital marketing business should, the Exults team pays close attention to how we present ourselves across the media and use various tools to track our brand name as it emerges on the Internet. Our digital marketing agency was founded upon a stringent work ethic of attention to detail, read more

With even small businesses now spending around $75,000 a year on digital marketing, it’s vital for everyone to find ways to cut corners without cutting quality. If you’re not putting a social media campaign strategy together for your brand, you’re missing out on an inexpensive way to engage with your read more

With the average small business now spending more than $75,000 a year on digital marketing, spending is only going to go up. If you’re not constantly updating your digital marketing strategy, you’re going to fall behind. You need to have a strategy that takes into account what your customers want, read more

Curious about the newest PPC trends? Google reported $33.74 billion in the third quarter of 2018 in ad revenue. Facebook reported $13.54 billion in that same quarter for ad revenue. This is significant for two reasons. First, other PPC platforms, such as LinkedIn, Pinterest, and Bing are galaxies away from read more

Having a legitimate company with trustworthy products or services is no longer enough to earn a customer’s trust and business. In order to gain lead generation, it is imperative to implement customer reviews on your website for multiple reasons. If you are hungry for more leads, these five reasons will show you exactly read more