As huge year over year sales from Cyber Monday show, the online market continues to dominate the holiday shopping season. While it hasn’t quite clearly taken over the brick-and-mortar shopping experience, that future doesn’t seem too far off. Online sales during the holiday season have seen an average rise of read more

Back in 2016, companies spent over $65 billion on SEO alone. That should give you an idea of how important search engine optimization is for an online business to prosper. But what kind of SEO should you focus on? There’s on-page SEO and off-page SEO. Both are different in style read more

Why are customers choosing to purchase online rather than in stores?  Let’s take a look to find out more. Convenience Online shopping is available to you 24 hours a day, seven days a week.  There are no lines, cashiers, or crowds.  The best part?  You can purchase just about anything read more

If your paid Google search ads aren’t getting the ad impressions and conversions you want, here’s why it might be time to update them. Does your business currently have sponsored search ads as part of your advertising budget? If so, your ads might not be showing ad impressions as frequent read more

4.2 billion people are active internet users. With that many potential eyes on your work, you have to make sure your web designs are modern and relevant. As we step into the new year, we must also step up our design game and learning design trends is a great way read more

It’s no secret that having a mobile-friendly website can increase your conversions and help you skyrocket to the top of search engine results. The only problem? You’re not quite sure how to make a website mobile friendly. Read on to learn how to create a design that works across multiple read more

Looking for a new lead generation strategy? To simplify your process, we’ve outlined four marketing options that always create new leads, no matter what your industry. In fact, we have seen some of the greatest results when using all four strategies together. The collective effort of a comprehensive digital marketing read more

Are you trying to keep up with the latest SEO trends? If so, you know how hard it can be to stay up to date. Missing an update may mean that your website’s ranking starts to fall. If you’re not keeping up, now is the time to start. But knowing read more

Once you’ve got your website SEO optimized, the next step to start really driving traffic to it. But, how do you do that? Ads are a great way to send targeted traffic to your website, but if you’re not using proper PPC optimization, then you’re going to miss out on a read more

It’s no secret that social media represents a massive opportunity for businesses large and small alike. Looking at Facebook alone, 2.2 billion people log onto and actively use the platform on a regular basis. Add that number to the user bases of other popular social media platforms and you have a compelling read more