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by Lindsey Smith
Every business owner knows that a high page ranking with Google is key to getting products and services in front of customers. However, not all business owners know how to improve Google rankings. Read on to learn more about search engine optimization (SEO) and how you can use it to read more
by Lindsey Smith
At a point in history where data privacy is a huge priority, it came as a shock to many people when they discovered that Cambridge Analytica — a political data firm that President Trump hired for the 2016 election campaign — harvested the data of up to 87 million Facebook read more
by Lindsey Smith
It’s often said that television killed the radio, but could digital media wind up bringing the end of television? Keep reading to learn more about the rise of digital media and the decline of television. Consumers Are Cutting the Cord Although it’s happening slowly, Americans are cutting the cable cord read more
by Lindsey Smith
What is an Internal Link? An internal link sends users to a different page on the same website. The source domain and target domain are the same. Not sure what that means? The same domain basically means the same website. Internal links can make navigating your site easier, and they read more
by Lindsey Smith
As Snapchat becomes more popular with older adults as well as teens and college students, it continues to grow its e-commerce options. With all the novel features, some people are calling the platform New Snapchat. Keep reading to learn more about e-commerce and ads on Snapchat. The Snap Store The read more
by Lindsey Smith
Although new updates bring changes to algorithms very frequently, the latest update values interaction very highly. The new Instagram algorithm places posts with more likes and comments closer to the tops of users’ feeds. That way people will see quality, engaging content first. With the previous chronological feed, people often read more
by Lindsey Smith
Net neutrality is a simple concept: internet service providers can’t favor certain websites based on who owns the site or content. This is key to small-business owners, who rely on local SEO and geotargeting to stand out from national chains and global competitors who would otherwise dominate the internet. So, read more
by Lindsey Smith
When developing your company’s social media accounts, it’s essential to consider the needs of both mobile and desktop users. Follow these four tips to optimize your social accounts for desktop and mobile users. Make Sure Cover Images Look Great on All Platforms Creating a dynamic cover image is important for read more
by Lindsey Smith
Driving traffic to your eCommerce site can be challenging, but email marketing can give your site a substantial boost. Find out how to get customers back to your site with email marketing. First off, what is email marketing? Simply put, it is the use of email to promote products and/or read more
by Lindsey Smith
As the most popular content management system (CMS) in the world, WordPress powers more than 75 million websites around the globe. Subsequently, any change that WordPress makes to its code, interface, or policies has the power to make a big impact on the internet. Learn why WordPress is ditching the read more