The first half of 2017 has been full of Google changes and updates to its algorithm. The goal of these updates was to improve the overall criteria that Google uses to verify the quality of websites in order to create a better and fairer system for everyone. While these updates read more

Organic search traffic is one of the best ways to introduce people to your brand and bring new customers back. Follow these four best practices to improve your SEO and see the results you need. Do: Focus on the Readability of the Content Google’s past updates have focused on the read more

Earned media is an essential component of your marketing strategy, but it’s tricky to measure and typically impossible to control. Make sure you understand how earned media fits into your marketing efforts so you can nudge it in the right direction whenever possible. Understanding Owned, Paid, and Earned Media There are read more

Search engine optimization (SEO) evolves constantly, from search engine updates to advances in best practices. Check out the three biggest SEO trends in 2023 and learn what to expect as you develop your digital strategy. Accelerated Mobile Pages As SEO specialists have observed for years, the market share for mobile read more

When you’re going somewhere new, you need a map. Even in a city you’re familiar with, you sometimes need a map because it’s impossible to know where everything is. Sure, your map might be in the digital form of Google Maps or Waze, but it’s still a map. Google’s web read more

A successful Internet marketing campaign requires a vast knowledge of different concepts and ideas. Unless one understands how dot com lifestyle works, making headway will be a tough nut to crack. Let’s take a brief look at a few concepts like SEO, PPC, Web design news and Google news to understand read more

Google+ is a vital part of any good business marketing strategy. With over 250 million users, creating an account is an ideal way to reach mass numbers and inform a large audience about your company. How Google+ Can Help Your Business 1. Optimize Your Posts And Post Regularly Using keywords that read more